Insight
Delivery carrier has been with us for as long as I remember. With the development of technology, these companies are able to now deliver a lot faster and more efficiently. However, even with the development and system, we still often have issues with delayed shipments or lost packages. In this project, we focus on improving that issues and create safer and faster delivery while ensuring safety of the packages.
During this project, I had to create a website where users can have their package or documents be delivered more safely and quickly. The idea comes from having users hire a person who has a flight from destination A to destination B and hand deliver the product quickly. The price will cover the flights which makes it easier to have flexibility.
Testable Link: https://bit.ly/2LGJnej
User Interviews
Interviews were divided into two main sections:
Section 1
- Name | Demographics (Age, Gender) | Profession/Career
- Hobbies and Leisure Activities | Location (City, State)
- How often do you send/receive packages?
- What carrier do you use the most?
Section 2
- Most preferred carrier service | Are you satisfied with current services provided? why
- Have you ever had anyone personally deliver things for you? What was it?
- If there was someone who can deliver your stuff for you, will you use them?
- Do you have any worries for the above question?
- If you could give suggestion what would it be?
- What is most important thing for you when when it comes to delivery?
- How can we make you feel more safe with your product?
Here is also the results from the interview.
Empathy Map | Persona
Once the interviews were completed, I began creating a empathy map to create connection between users and the tools I am creating. What is it that users need? How can we provide to those needs? How can we get to those need with most efficient way possible? Then I was able to create a persona who can represent the project and the pool of interviewees.
Journey Map
Before I dive into prototype and do a user testing, I needed a journey map. A steps that users can take to test whether the product was viable and efficient. The journey map allowed our persona to go through four major stages of thought process
1. Realization of a issue.
2. Research and find solution for the issue.
3. Go through the website to find the service he needs.
4. The product has been delivered and receive confirmation for it.
Hi-Fi Prototype | User Testing
The below are results and summary of Hi-Fi prototype. The product is still in process of improvements through more user testing and further development. I also have realized that other companies who does same service has very similar style of UI and I need to continue to work on to create possible more unique features that make AirMate become more original.
